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Here is an example from a real issue that came up in one eFocusgroup. You can see that although the level of agreement seemed consistent, with a slight slant towards the group being positive (12.5%), the actual distribution of answers indicates more divergence of opinion within the group, and is perhaps deserving of more exploration. Issue
82. (12.5%) (Scores
range from +2 (strongly agree) to -2 (strongly disagree) with the issue
statement) |
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